In episode 16 of the Retail Transformation Show, I interviewed the brilliant Miya Knights and Natalie Berg. They are the joint authors of a new book: Amazon: How the World’s Most Relentless Retailer will Continue to Revolutionize Commerce.
This is a continuation of that conversation, covering topics such as what other retailers can learn from Amazon. By looking at why and how Amazon is expanding offers opportunities. Other retailers must find these and exploit them. So as Amazon tries to embed itself into customers’ everyday lives, think about what Amazon can’t do. That offers a great opportunity for retail businesses. Finally, we also spoke about which retailers are exciting Natalie and Miya as we look further to the future.
Win a copy of the Amazon book
In the show, I also mentioned the opportunity to enter into a free prize draw to win one of three copies of the book that I’ve bought to share with you. If you’d like to be in with a chance of winning a copy, just click on obandco.uk/amazonbook. You’ve got until the end of 25th February.
Also, there are a few things you can do to boost your chances of winning too once you’ve entered… so click to register now!
Introducing Natalie Berg
Natalie Berg is a retail analyst, author and strategist. She has deep industry expertise, with more than 15 years’ experience at Planet Retail where she was Global Research Director as well as holding positions at Kantar Retail. She runs her own consultancy, NBK Retail, focusing on retail strategy and future trends.
Natalie has published research on a number of industry topics including but certainly not limited to: click & collect, loyalty, store of the future, ecommerce, convergence of physical and digital retail, customer experience and of course Amazon. Previously, she’s written a book on Walmart but is now excited to release the new book: Amazon.
Introducing Miya Knights
You’ve heard Miya already on the Retail Transformation Show. She was one of my special guests on episode 12.
Miya is the Head of Industry Insight at Eagle Eye Solutions and has a wealth of experience in sharing insight and research for consumer-facing business environments. She specialises in the effective use of technology in large retail businesses and ensuring a great application to digitally enable and enhance the shopping trip.
Plus, she’s the Director of RetailTechnology.co.uk which is a great source of the latest innovations and retail technology that helps to make a meaningful shift to the marketplace.
Pick up a copy of Amazon
Don’t miss that opportunity to win a copy of Natalie and Miya’s “Amazon” book. The contest is open until midnight on the 25th February. To enter, just click here obandco.uk/amazonbook.
If you have one already, I’m sure you must know someone that would be ever so thankful of you giving them a copy. So look to win a spare copy in this free giveaway.