221: How To Manage Successful Trials

Trials are an essential part of many transformation initiatives to build confidence in the idea and develop the solution before deploying a major change. However, there are many different aspects that feed into making a trial a success. In this episode, join Oliver Banks and discover how you and your organisation can set your trials up for success. Also, explore how to manage and review your trials, so they deliver what you need from them.

Listen to this episode of the Retail Transformation Show and discover:

• When and why many trials run into issues.
• What you can do to avoid your trial failing.
• How to plan, execute and review a trial or test.

Build trial capability in your organisation

If you, your technical experts and your organisation need to learn to run and manage trials better then you should get in touch. Oliver Banks and OB&Co help retailers deliver successful trials that show businesses the best way forwards. Our coaching and advisory services can help guide people through the process of building trial plans and telling a coherent story.

Reach out to Oliver Banks on oliver.banks@obandco.uk to discuss your trial now.

Or connect and message Oliver on LinkedIn.

Related podcast episodes of the Retail Transformation Show

Firstly, listen to episode 220: Your Transformation Is On Trial. In this episode, Oliver explores why we do trials and the many different types of trial that you may need to employ for your transformation.

Next, in communications expert Lucy Eckley joined in episode 209: Powerful Change Communication. Communications will form an important part of making your trial a success. However, in addition, Lucy makes a powerful point about making sure your communication is 2 way. So, how will your trial comms plan allow 2 way interactive communications?

And in episode 175: Embracing Ecommerce Metrics, data-geek Ben Salmon explored how you can begin to consider the many different metrics and the organisational maturity for each. And this could be very useful as you consider the complex interactions and impacts that your trial produces.