Jun 20, 2022 | Guest Interviews, Podcast
Storytelling has arguably become an overused buzzword in marketing. But the principles of story are still fantastic for aligning and motivating teams and change initiatives. To help us understand more, Oliver Banks catches up with master storyteller, and Marvel comic...
Jun 13, 2022 | Oliver Only Solo Shows, Podcast
Livestream shopping presents a big opportunity – but there are many aspects to consider. From the technical set-up of the livestream platform, to key skills for the host or presenter. But also managing a number of cross-functional interactions and making the...
Jun 6, 2022 | Oliver Only Solo Shows, Podcast
Livestream shopping has grown astronomically, driven by China and the pandemic. And this channel now presents a major opportunity for other retailers to engage with customers and blend the world of entertainment and retail. In this episode, Oliver Banks explores how...
May 30, 2022 | Oliver Only Solo Shows, Podcast
Retail can be complex and complicated, we do also have a tendency to overcomplicate. So in the face of volatility and periods of radical change, it’s important to focus on essential aspects. The host of the Retail Transformation Show, Oliver Banks, attended...
May 23, 2022 | Oliver Only Solo Shows, Podcast
Have you stopped to consider the possibility that your transformation is wrong? The implications of pursuing the wrong strategy and implementing the wrong changes are enormous. But, there are many reasons why this may be the case. And there are many unintended...